Hug 2013!

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Yaay! We survived Doom’s day and ready to welcome 2013 with wide open arms. 2012 must have been good for many and not so good for some of us.

Anyways, regardless of what happened in 2012, let’s make a resolution to embrace 2013 with an open attitude. Take out some time today and make resolutions for 2013, make your plans, craft a strategy and decide the WHYs & HOWs!

TheRedBrand team strongly recommends you to start 2013 with hugs! Hug your parents; hug your fears, approach them and weed it out forever; this time just try forgiving someone for a change; start the conversation with that someone special that you haven’t done for a long time; build and nurture strong relationships! Start the New Year on a positive note by doing something that you wish to do but are hesitant. Drop you inhibitions and just leap out to embrace the unknown.

In this fast track world, breaking a relationship is as easy as deleting a name from Facebook friend list. It is hard to start a relationship, and even harder to sustain & nurture one over the years. Need patience, perseverance and maturity. So, we urge you to not to hold any grudges and let go all the resistance that you have been holding towards someone. Forgiveness is the key. People can be more forgiving than you can imagine. But you have to forgive yourself. Let go of what’s bitter and move on.

And just to conclude and to jumpstart 2013, we would like to mention few lines of The Beatles,

“Life is very short, and there’s no time…

For fussing and fighting, my friend.

I have always thought that it’s a crime…

So I will ask you once again.”





This is the last week of this year. Just a few days more & we all will be hurled into 2013. At TheRedBrand we have declared this week as Week ZERO. This week is to reflect on 2012, Think on what worked & what did not, Plan, Organize, Evaluate and get ready to rock in 2013!! Everything starts & ends with ZERO, it’s unto you, if you want to start or end 🙂

Webinar – Brand Your Booth (BYB)

So, you finally decide to participate in an event. You invest huge amount of time in planning, deciding goals, what should be the USP, raise loads of money (Oh boy, participating in events needs huge chunk of money!) and start marching your journey towards the event which will surely be generating immense business.  One of the most vital parts which play an important role in positioning your brand in the attendees’ minds is branding your presence in the event! Sure, it involves many things like, design, pre-buzz, managing booth (biggest pain in the trade show process), generating meetings for the events and ultimately converting it into sales.

The video gives you insights on how you can get maximum ROI from your booth at a trade show/exhibition.

Merry Christmas and Happy New Year

Merry Christmas!